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The online home of Tyson Faulkner

Online forums are a great place to spend a few minutes every day hanging out with people that have the same interests you do. You can share stories, ask questions, and help others with their problems. Plus by putting a link back to your site in your signature you can generate new visitors/prospects/customers.

Forums are also a great place to establish your presence. Whether you know it or not people will be watching you and seeing if you provide value and are worth following. Once people know you are looking out for their interests they will trust you and likely buy products from you or take your recommendations.

There are forums on literally every topic out there, so no matter what niche you're in you should be able to find a couple to participate in. Since I'm in the "marketing" niche, I hang out at the Warrior Forum a lot.

I also just found a new work at home forum that's a little smaller but is growing fast. Paul Lynch created it and he's actively involved helping the community out with their marketing. Go check it out!

Like everything though the key is consistency. If you show up once a month and make 5 posts no one will know who you are. If you just hang out for a few minutes a day and post a few times though you will build a presence.

Also don't forget to sign up for the free List Building Masters teleseminar series I have running. You can learn from 12 top marketing experts to build your list the right way from the start.

Most of us on the internet don't have anyone watching over our shoulders making sure we get things done. This can lead to terrible procrastination and work ethic, at least it has for me at times, what about you? To get the results you're after (more traffic, leads, and sales in most cases) you'll have to get out there and do what no one wants to do.

You need to spend more time creating actionable content that you put out to the world away from your websites. If you spend most of your time on your own sites and blogs, there's no way for people to find you on the net.

I listened to a Brian Tracy interview recently where he stated that most businesses spend 11% of their time and marketing. Marketing is the activity that brings in more customers, which are the lifeblood of our businesses, yet most of us spend around 11% of our time on it? No wonder we aren't getting the results we're after!

Instead, we should follow the 80/20 rule…80% of our time spent on marketing, and 20% of the time spent on our own sites. While a blog post may be considered marketing by some, it's still ON YOUR SITE. So no one can find and read it until they find your site somehow. I'd say blog posts and emails should be stuck in the 20%.

So if you have 5 hours to work on your business, spend 4 hours purely on marketing efforts. Start creating excellent, actionable content (content that tells people what to do) and putting it out there on the world of the internet for people to find.

If someone sees your video and likes it, they'll come to your site. If someone reads and article your wrote and wants to learn more, they'll clickthrough. But without that content "net" out there in the internet your potential customers will never be able to find you and you won't be able to help them.

So join me and commit to doing MORE of the activities that will actually produce the results we're looking for in our businesses. What do ya say?