[Case Study Update] Make Money With Crappy Traffic

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Well another week has gone by and it's time to update the progress I'm having with the 3 'crappy' traffic sources: safelists, traffic exchanges, and list builder sites. This is the second update after 2 weeks of using these traffic sources. So 2 more weeks to go before I tally up all the results and see how they did for me. If you want to read the initial case study post, check it out here: Crappy Traffic Case Study.

So I left off last week with less than stellar results, so let's see if anything has improved with my testing different pages. Here's the scoop:

Traffic Source #1: Safelists

I've got to admit that I'm not really into the whole safelist marketing thing. I can't really figure out why it's hard for me to keep consistent, but I find that I have a hard time logging in and sending my ad out every day.

So I'm making it a goal this week to login and send out my ad EVERY DAY for the following week, to see if diligence will get me some better results.

Safelist
Visits
Subscribers
Your Ad Blaster 13 0
Bulk List 7 0
Ad Tactics 14 0
I Post Ad 0 0
TOTAL
34
0

So over the last week I got 3 less visits than the previous week, and 0 subscribers compared to 3 last week. Again, these safelists are free to join (with the exception of Ipostad, which ironically has the least results) so the only thing I'm really losing is time. So if I can get these to work for me, it's free advertising.

Traffic Source#2: Traffic Exchanges

The traffic exchanges are definitely bringing in the bulk of my traffic. But as expected they don't have the best conversion rates. However, since the traffic is so cheap and easily generated, any results at all are worth noting. You'll also notice that I added in a new exchange called Traffic Taxis. I did that on monday in order to get extra credits for surfing the 'top 5.'

Let's take a look at how we did this week:

Traffic Exchange
Visits
Subscribers
I Love Hits 915 0
Traffic Splash 890 3
StartXChange 994 0
Dragon Surf 103 0
Traffic Punk 244 2
Hit 2 Hit 417 0
Easy Hits 4 U 432 0
Traffic Taxis
61 0
TOTAL
4056
5

This week my visits from traffic exchanges were up by 579 and I got 5 new subscribers as opposed to 3 during week 1. So my results actually went up by 66%! If I could manage this every week it'd definitely be worth it, but we'll see about that…

I got some banner ads created yesterday, so we'll see if they bring some extra traffic and subscribers too.

Traffic Source #3: List Builder Sites

This week I have 3 mailings to show results for, though one went out last night so it will probably bring some more visits today and tomorrow. Anyway, technically I was able to send an email to 18,000 people this week through these two sites, lets see how they did:

List Builder
Visits
Subscribers
List Joe 193 2
Viral URL 20 4
TOTAL
213
6

This week my visits were down slightly, but my results doubled. I'm going to keep trying different subject lines and body copy to see if I can find a winning combination. Since these emailings are somewhat like safelists, the email subject matters immensely.

I've been doing my best to employ the Zeigarnik Effect in my emails, which may be the reason for the slight increase in response. I'm fully convinced that mixing curiosity with an unanswered question will pull the best results, but it's just a matter of me doing it right.

Total Subscribers this week: 11 up 22% from last week.

Stay tuned to see if I can keep increasing my response rates! Feel free to grab the RSS feed if you haven't already.

Have a great day,
Tyson
 

  • Earl

    Hey Ty,

    Inch-by-inch, life is a sinch right?

    Say, I think you should turn “Zeigarnik Effect” into a link on this post…

    Earl

  • Earl

    Or is that “cinch”?

    Easier anyway!

  • Tyson Faulkner

    Hey Earl, I’m not real sure where I should link to with the Zeigarnik Effect. I originally learned about it from a book my Mark Joyner.

    It’s all about leaving a cliffhanger and giving the feel of suspense to your visitor/reader.

  • http://instantsplash.com/splash.php?id=20049 John Keating

    I get excellent results with all of the media you have mentioned. But the key is not advertising an affiliate link but an incentive, get them on my list, and then market to them AFTER we have established a relationship.

  • Tyson Faulkner

    Hey John, do you have any advice for me to get better results from these things? Maybe example email copy or landing pages? =)

    Good to hear you’re getting some good results from these things.

  • http://freepasshost.com/ FreePassHost

    Tyson, thanks for sharing your experience/experiment!  I am using the free version of ListJoe and am getting "decent" traffic per mailing.
    Can you comment a little about how you are tracking your traffic and conversions from the different sources?  I see that you are using Google Analytics, so I assume that is how you determine the traffic from each source, however how are you able to determine which source is "credited" with the subscription?
    When I compare the number of clicks on the ListJoe Mailing History Report to the number in GA, there is a big discrepancy: 180 clicks in LJ compared to 106 in GA for the same period.  Are you experiencing similar differences?  Which number are you going with?
    Do you have any information on CTR by source?  That might be an interesting stat that can highlight differences between the sites, although there are many factors that affect CTR…  My CTR for the 3 mailings that I did (total of 6,000 emails) are between 2.5% and 4.5%.
    Dan

  • Tyson Faulkner

    Hey Dan, I haven't really been comparing the numbers that listjoe and google give me, but I would guess they don't match. I've found that you'll be hard pressed to get any two tracking methods to match…mostly because of how they track things I suppose. I just track everything in Google so I'm not looking at each site to figure out my traffic. It seems accurate enough.

    To figure out where subscribers are coming from I use Google's URL builder to tag my links, then goals inside GA to see where subs come from. I've been getting about the same CTR as you, though conversions are less than stellar.

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